It’s a Small Business World
Small businesses make up approximately 90% of companies around the world, but they often struggle to compete with the other 10% that are “too big to fail.” Join KC Goundiam, founder and CEO of B2BeeMatch, and Jaime Buelta, small business advocate and tech wiz, as they interview small business owners and industry experts to find out why some small businesses succeed in today’s global marketplace while others fail to thrive. Whether you run a small business, are thinking of starting one, or are just curious about these crucial contributors to the world economy, tune in for fresh insights and fascinating conversations in each new episode!
It’s a Small Business World
010 Why small businesses need to prioritize branding over sales with the brandarchist’s Gary J. Nix
Small businesses need to prioritize developing a recognizable brand over pushing sales. Want to learn how your small business can use branding to influence, create connections and form lasting relationships with a target audience? Listen to what Gary J. Nix, founder and chief strategist of the brandarchist, has to say about building a brand promise.
Get more information related to this episode
Find Gary J. Nix on Twitter: @Mr_McFly
Find Gary J. Nix on LinkedIn: linkedin.com/in/garyjnix
Find the brandarchist on Twitter: @thebrandarchist
Find the brandarchist on LinkedIn: linkedin.com/company/the-brandarchist
Find the brandarchist on Instagram: thebrandarchist
Learn more about the brandarchist: thebrandarchist.com
Learn more about Gary J. Nix and the brandarchist on the B2BeeMatch blog: blog.b2beematch.com
Follow our cohosts on social media
Twitter: @karimacatherine
Twitter: @jaimebuelta
Follow us on social media
Twitter: @B2BeeMatch
Facebook: @B2BeeMatch
LinkedIn: @B2BeeMatch
Thanks for joining us
Thanks for joining Gary J. Nix and our cohosts, KC Goundiam and Jaime Buelta, for this episode of It’s a Small Business World. This podcast is powered by B2BeeMatch. We’re the business networking platform for small and medium businesses. Subscribe here!